In the world of digital transformation, it is increasingly important that the CFO views marketing as a growth driver, not simply a cost center. And that means they need to be in sync with the CMO. If the CMO is coming to the meeting, the CFO has got to be there too. Because if not, […]
Now seven months into the pandemic, brands continue to face many uncertainties. But there are some aspects of the “new normal” that are clear. Social distancing requirements have caused people to spend more time online than ever before, which has rapidly accelerated e-commerce, e-learning and remote working. This online surge has made it increasingly critical for businesses to maximize […]
1. Growing adoption of digital distribution With the growing adoption of digital sales and distribution of games, physical game sales are in decline. Improved internet speeds, larger hardware storage capacities, and lower footfall to retail stores are driving even stronger digital sales growth. Smartphones, fast wifi, and faster networks have changed consumer attitudes on accessing and owning […]
Here are the 10 points Market Chanakya Technology predicts for IoT Healthcare services will be more IoT driven By 2025, 80 per cent of people will prefer to work from home by 2025 By 2025, it is estimated that there will be more than 23 billion IoT devices Cybercriminals will continue to use IoT devices […]
Education is the best friend. An educated person is respected everywhere. Education beats the beauty and the youth. Once you start working on something, don’t be afraid of failure and don’t abandon it. People who work sincerely are the happiest. As soon as the fear approaches near, attack and destroy it. If you are looking […]
Founded in 1962, Regal Entertainment, Inc. (formerly Regal Films), is one of the oldest surviving movie studios in the Philippines. In 2019, they changed their Facebook strategy to emphasize video content and began using existing film content from past productions to create videos that are monetized on Facebook with in-stream ads. Not only did this […]
YouTube has started rolling out its video chapters features with the aim of helping its users on desktop, mobile or tablets to focus on the portions that matter the most to them. The feature will also allow creators to better organise their content. It is expected to be particularly of great help for long-form videos. […]
Consumer behaviour is changing rapidly and unpredictably amid the coronavirus pandemic. As drawn-out lockdown orders stay set up the world over – very restricting regular everyday shopper conduct – the worldwide Consumer and Retail divisions are confronting phenomenal difficulties, from creation and gracefully through to conveyance and deals. Access to capital has expanded, in any […]
To meet the global challenge of COVID-19, the world must come together — and Market Chanakya has resources to share. Watch this page for a growing list of offers to enable you to learn, adjust and survive.
By- Sumit Kumar Singh Beyond question, it is our activity as SEOs to watch out for the future and foresee what Google is arranging, trying, or hoping to drop on our doorsteps. In the course of recent months alone, we have seen a few changes in Google Search — each affecting how we plan, execute, […]